What is Conversational Commerce and how does it work | charles
In eCommerce, there's a buzz growing around the term "conversational commerce." But what exactly does it mean and how does it work?
Hear from our Product Marketing Manager, Grace, and our Customer Success Managers, Malte and Marthe, as they reveal how brands like WWF Germany, LiveFresh, Purelei and SNOCKS boost their CRM strategies, with minimal effort, with WhatsApp.
Until then, get to know more about WhatsApp marketing, conversational commerce and the benefits of having charles for your business:
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In eCommerce, there's a buzz growing around the term "conversational commerce." But what exactly does it mean and how does it work?
In 2025, WhatsApp has firmly established itself as one of the most effective communication tools for businesses. With over 2 billion active users globally, it’s not just a messaging app – it’s a channel for customer engagement, marketing, and sales.
WhatsApp marketing can help brands drive additional revenue. Here's how to get set up for long-term success (+ real WhatsApp campaign examples).