Press cCom
charles acquires Spectrm to accelerate GenAI-offering within E2E conversational marketing platform
This acquisition marks a significant step forward in our journey to becoming the leading AI-driven, end-to-end conversational marketing platform.
StartingUp
charles GDPR-compliant Agents launched in WhatsApp
While Meta is rolling out LLM-powered agents on WhatsApp for consumers, the Berlin-based startup charles aims to give brands a decisive edge. With the launch of its AI Agent Squad, charles aims to establish itself as the leading European provider of brand-safe, highly specialized AI agents on WhatsApp with integrated security and compliance—thus transforming the world's most used messenger into a true commerce and service channel.
TechCrunch
charles raises $20M to bring conversational commerce to WhatsApp in Europe
Conversational commerce isn’t exactly a new phenomenon, with countless companies using live chats, messaging apps, chatbots, voice assistants and more to encourage consumers to part with their cash.
Handelsblatt
Start-up charles wants to make WhatsApp shopping more popular (in German)
Für viele Händler war WhatsApp ein Rettungsanker, als sie im Lockdown ihre Geschäfte schließen mussten. Das Traditionskaufhaus Schäffer in Osnabrück beispielsweise rüstete jede Abteilung mit einem eigenen Smartphone aus, damit die Mitarbeiter über die Chat-App mit den Kunden in Kontakt bleiben konnten.
Sifted.eu
charles raises $20m Series A to bring LatAm’s biggest eCommerce craze to Europe
Berlin-based conversational commerce startup charles has raised $20m in Series A funding in a round led by Salesforce Ventures, with participation from Accel and HV Capital. Could it be the company that brings this sales model — popular in developing markets — to Europe?
t3n
WhatsApp shopping ensures larger shopping carts (in German)
Ein innovatives Einkaufserlebnis über Chat-Apps will die Conversational-Commerce-Lösung charles bieten. Das Berliner Startup will den Handel durch die Verschmelzung von Transaktion und Konversation wieder menschlicher machen.
Tech.eu
Berlin-based startup charles raises €1 million to help brands sell via WhatsApp
charles, a self-proclaimed ‘conversational commerce’ tool, is launching from Berlin today with €1 million in funding. The software enables merchants and consumer brands to sell products via WhatsApp and other chat apps. Investors include business angels such as Tarek Müller (CEO AboutYou) and Alexander Graf (CEO Spryker Systems, Kassenzone).
Internetnews
eCommerce giants invest €1 million in new WhatsApp startup (in German)
Die Liste der Investoren lässt aufhorchen: About You-Chef Tarek Müller, Kassenzone- und Spryker-Macher Alexander Graf und Etribes-Finanzvorstand Nils Seebach haben Geld in ein neues Start-up namens "charles" gesteckt, das den E-Commerce revolutionieren will.
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