How to write winning greeting messages for WhatsApp Business [+10 examples]

First impressions count. The first WhatsApp message you send customers in your WhatsApp sets the tone for your relationship – and can influence future sales. Here's to write them, with 10 examples. 

New person just joined your WhatsApp channel?

With a GDPR-compliant double opt-in? 

Nice 🙌

Now it's time to say "hi."

Sending an instant WhatsApp greeting message keeps the conversation going. It can also help you appear warm and friendly, set expectations about what the channel is for, establish your brand tone and even remove worries about spam – especially in countries like Germany where this might be the first time someone's speaking with a business on WhatsApp.

And as well as being good manners, WhatsApp greeting messages are a marketing and sales opportunity. You can add links to your shop or social channels, ask questions and add automatic tags (e.g. about pet name). 

Luckily, WhatsApp greeting messages can – and should – be automated. For more on this, you can read about WhatsApp automation on our blog and see how you can do it in the charles platform with our Journeys feature.

So far so easy, but what should you say in your WhatsApp greeting message?

Here's a list of 10 WhatsApp Business greeting message examples to inspire you. From personalized welcome messages to FAQ answers, to clear calls to action, these will help you craft effective greeting messages that engage your customers from the very first hello.

What is a WhatsApp Business greeting message?

A WhatsApp Business greeting message is an automated message that is sent to customers as soon as they contact your business on WhatsApp. It's a great way to provide a warm welcome and guide customers towards the next steps in their interaction with your brand.

Greeting messages can be customized to include your brand's name, logo, and other personalized information, and can be used to provide information about your products or services, encourage customers to take a specific action, or simply improve customer experience. By using greeting messages effectively, you can engage your customers from the very first interaction and build strong brand-customer relationships.

Why should you use a greeting message for WhatsApp Business?

Done right, greeting messages sent with WhatsApp Businesses can:

1. Make a great first impression: A well-crafted greeting message can make a positive first impression on your customers and set the tone for a positive interaction.
2. Improve customer experience: By setting expectations for response times and providing helpful information, a greeting message can improve the overall customer experience.
3. Save time: A greeting message can answer common customer questions upfront, which can save time and resources for your business.
4. Build brand awareness: A greeting message can also help to reinforce your brand messaging and create a consistent customer experience across all touchpoints.

What does an good WhatsApp Business greeting look like?

An effective WhatsApp Business greeting message is one that engages your customers and provides them with the information they need to start a conversation with your business. Here are some key elements of an effective greeting message:

Personalized

An effective greeting message should feel personal and tailored to the individual customer. Using their name or referencing their previous interactions with your business can help to create a more personal connection and show that you value their business.

Clear and concise

Your greeting message should be clear and concise, providing customers with the information they need to get started with their inquiry or purchase. This might include your business hours, your website address, or information about your products or services.

Has a call to action

Your greeting message should include a clear call-to-action, encouraging customers to take the next step in their interaction with your business. This might include asking them to reply with a specific keyword, directing them to your website, or offering them a discount or promotion.

On brand

Your greeting message should be on brand and consistent with the rest of your marketing materials. This will help to reinforce your brand messaging and create a consistent customer experience across all touchpoints.

Professional

Finally, your greeting message should be professional and respectful, reflecting well on your business and creating a positive first impression with your customers. Avoid using slang or casual language, and make sure to proofread your message for any errors or typos.

By including these key elements in your WhatsApp Business greeting message, you can create an effective message that engages your customers and helps to build a strong brand-customer relationship. Remember to keep it personal, clear, and professional, and you'll be well on your way to success!

10 WhatsApp Business greeting message examples

Here are some additional examples of effective WhatsApp Business greeting messages:

1. The personal touch

"Hey there! Thanks for reaching out to [Your Brand]. I'm [Founder’s Name], and I'm here to help you with anything you need. Let's get started!"

2. The informative welcome

"Welcome to [Your Brand]! We're glad you're here. If you have any questions about our products or services, don't hesitate to ask. We're always happy to help"

3. The call to action

"Thanks for messaging [Your Brand]! Want to see our latest collection? Just reply with 'Yes' and we'll send it right over"

4. The helpful hint

"Hi there! Did you know that you can get 10% off your first order by signing up for our newsletter? Just let me know if you're interested!"

5. The acknowledgment

"Hello! We've received your message and will get back to you as soon as possible. In the meantime, feel free to check out our website for more information about our products"

6. The gratitude

"Thanks for reaching out to [Your Brand]! We appreciate your interest in our products and can't wait to help you find exactly what you're looking for"

7. The Social Invitation

"Hey there! We're glad you're interested in [Your Brand]. If you want to stay up to date on our latest news and promotions, be sure to follow us on Instagram at [@YourBrand]."

8. The FAQ answer

"Hi! One of our most frequently asked questions is about shipping times. Our standard shipping usually takes 3-5 business days, but we also offer expedited shipping options if you need your order sooner."

9. The feedback request

"Hello! We're always looking for ways to improve our products and services. If you have any feedback or suggestions, we'd love to hear them!"

10. The customized greeting

"Welcome to [Your Brand], ! We're so excited to have you as a customer. If there's anything specific you're looking for, just let me know and I'll make sure to point you in the right direction."

With these 10 WhatsApp Business greeting message examples, you can create a welcoming and informative message that engages potential customers and helps build a strong brand-customer relationship.

Remember to keep it professional, on brand, and easy to understand, and you'll be well on your way to success!

How to write your own WhatsApp greeting messages

Now you know the benefits of using a WhatsApp Business greeting message and what an effective greeting message looks like, it's time to get started with creating your own. Here are some steps to help you get started:

Step 1: Define your goals

Before you create your greeting message, it's important to define your goals and what you want to achieve with your message. Do you want to improve customer experience, provide information about your products, or encourage customers to take a specific action? Defining your goals will help you create a more targeted and effective message.

Step 2: Craft your message

Once you've defined your goals, it's time to craft your greeting message. Remember to keep it personal, clear, and professional, and include the key elements we discussed earlier: personalization, clear and concise information, a call-to-action, branding, and professionalism.

Step 3: Test and refine your message

Once you've created your greeting message, it's important to test it with a small group of customers to see how they respond. Use their feedback to refine your message and make any necessary adjustments.

Step 4: Implement your message

Once you've refined your greeting message, it's time to implement it in your WhatsApp Business account. Make sure to set up the message as an automated response so that customers receive it immediately after they contact your business.

Step 5: Monitor and improve

Finally, it's important to monitor the performance of your greeting message and make any necessary improvements over time. Use analytics tools to track metrics like open rates and response rates, and make adjustments as needed to improve your message's effectiveness.

By following these steps, you can create an effective WhatsApp Business greeting message that engages your customers and helps to build a strong brand-customer relationship.

Remember to stay focused on your goals and be willing to make adjustments as needed.

Get started with charles for WhatsApp Business greeting messages

If you're interested in incorporating WhatsApp Business into your eCommerce marketing strategy, try charles. Our software provides a range of powerful features to help you engage your customers, including WhatsApp campaigns, eCommerce, support, integrations, chat-in generation, and WhatsApp automation (Journeys).

Get a demo today and see how charles can help you improve customer experience, increase sales, and build strong brand-customer relationships.

Key takeaway about greeting messages

WhatsApp Business greeting messages are a powerful tool for engaging your customers and improving customer experience. By providing a warm welcome and guiding customers towards the next steps in their interaction with your brand, you can create a positive first impression and build strong brand-customer relationships.

The 10 WhatsApp Business greeting message examples we've provided can help you get started with crafting effective greeting messages that suit your business needs.

And if you're looking to incorporate WhatsApp Business into your marketing strategy, consider using charles' software to take your customer engagement to the next level.